Coca-Cola has this heart-warming idea around happiness leading to you being healthy. Not sure which came first but a lot of their advertising is about happiness too. So it is a genuine tie in of sorts. And in Spain Coca-cola have made a full blown Institute of Happiness about of this idea, and inform people about the science behind happiness…
This is the website for that.
The art direction, and initial page styles had been established in the concept stage by another agency.
What was left was Data Visualisation treatments, as well as page layout and content systems.
This was a lovely solid piece of web design for me to get some grids involved. And there was a large amount of data that had to inputted into this site via a CMS so the client needed a set of dynamic graphs that could cater for plenty of eventualities. So a lot fo research went into that – what types of graphs, colour systems, how to handle text etc – Eventually a set of graphs were created that where flexible and robust enough to handle whatever was thrown at it.
Below are some examples of the graphs used on the site now. Others where made too but just haven’t been used yet.